Photography Portfolio Website for Janie Airey | Architecture & Corporate
Janie Airey is an accomplished professional photographer specialising in architecture and corporate photography, working with high-profile clients across the UK and globally. As one of the few female photographers in this specialised field, Janie needed to consolidate her online presence by merging two outdated WordPress websites into a single, compelling showcase.
Her new website needed to effectively display her diverse portfolio while appealing to her target audiences of large architectural practices, design agencies, and corporate marketing departments looking to commission high-quality photography projects.
Website Challenges for a Professional Photographer
Before our collaboration, Janie faced several obstacles with her online presence
Her work was divided between two separate outdated WordPress websites—one for architectural photography and one for corporate work—creating a fragmented online presence
The existing sites failed to effectively showcase her impressive portfolio with the visual impact her work deserved
Navigation was confusing for potential clients who often require both corporate and architectural photography services
Her established reputation working with prestigious clients wasn't effectively communicated to build trust with new prospects
The outdated design didn't reflect the sophisticated aesthetic that would appeal to her high-end client base in architecture and design
Architecture Photography Portfolio - Clean Minimal Grid design
Architectural photography masonry grid showcase
Custom Photography Website Solution
Working closely with Janie, I designed a comprehensive portfolio website that effectively showcases her photographic expertise
Consolidated Portfolio Structure - Created a unified website with distinct but integrated sections for her architectural and corporate work, allowing visitors to easily navigate between specialties while experiencing a cohesive brand.
Masonry Grid Layout - Implemented a custom CSS masonry grid format that accommodates both landscape and portrait photographs, creating an editorial layout that resonates with her target audience in design and architecture.
Dynamic Homepage Showcase - Developed a homepage featuring automatically updated sections that display her latest projects, ensuring returning visitors always see fresh content.
Lightbox Gallery Integration - lightbox implementation functionality for project galleries, allowing visitors to immerse themselves in full-screen images while maintaining easy navigation within projects.
Editorial Journal Section - Created a highly editorial blog layout that highlights her passion for architecture and showcases personal photography projects, adding depth to her professional portfolio.
Collaborative Design Process
Our partnership extended beyond website development to include strategic guidance
Developed a transparent professional photography service agreement as a dedicated terms page, building trust with prospective clients
Collaborated on reaching out to prestigious clients for testimonials that were strategically placed throughout the site to enhance credibility and trust signals
Implemented breadcrumb navigation throughout portfolio and journal pages to ensure smooth user experience across both desktop and mobile devices
Audited and curated photography within each project to create compelling visual narratives
Balanced clean white space with warm aesthetic elements to create a distinctive brand feeling while keeping focus on the photography
Website Results & Business Impact
The new website has transformed how Janie presents her photography business
Successfully unified her online presence, consolidating two separate websites into a single, powerful portfolio
Created a more intuitive navigation structure that highlights her dual specialties while maintaining a cohesive brand experience
Established a sophisticated platform that effectively communicates her extensive experience and prestigious client history
Provided a self-manageable system that allows her to easily upload new projects and journal posts, keeping her portfolio current
Created an essential business tool that serves as a central reference point when discussing potential projects with new clients
After project completion, clients receive training for self-updates, so live website content may differ from my original design.