Film Producer Website for Brace Productions | Video Portfolio
Brace Productions is a female-owned creative film production company based in London, specialising in commercial, brand, and product films for lifestyle and travel brands.
They needed to transition from an outdated WordPress site to a modern platform that would effectively showcase their extensive video portfolio housed on Vimeo. This custom website needed to create a sophisticated yet human connection with their target audience while providing intuitive navigation to explore their cinematic work.
Website Challenges for a Film Production Company
Brace Productions faced unique challenges in presenting their video-focused portfolio effectively:
Their outdated WordPress site no longer represented their professional capabilities
Their extensive collection of Vimeo-hosted films lacked strategic organisation and presentation
They needed a more sophisticated visual identity to attract premium lifestyle and travel brands
The site required a specialised approach to feature video content as the primary visual element
"Upon receiving my brain dump Emma demonstrated her incredible ability to cut through the noise and identify the unique essence of my business."
- Kara Lockett, Brace Productions
Video Single Portfolio page
Custom film production services Page
Custom Film Producer Website Solution
Working closely with Brace Productions, I created a Squarespace website that puts their cinematic work centre stage:
Video-Centric Design System - Developed a minimalist framework that creates ample white space around their films, allowing the cinematic quality of their work to command attention without distraction.
Curated Project Organisation - Created a custom template with categorisation for all their films across different business activities, enabling visitors to explore projects by type while providing an intuitive system for adding new content.
Visual Brand Refinement - Refreshed their logo and colour palette to establish a more sophisticated visual identity that resonates with premium lifestyle and travel brands while maintaining a human touch.
Streamlined Inquiry Process - Implemented custom forms designed to capture specific information from prospective clients, facilitating more productive initial conversations.
Collaborative Design Approach
Our partnership focused on uncovering the unique qualities that set Brace Productions apart:
Supported the client to articulate their distinctive value proposition
Sourced complementary imagery to enhance their existing photography
Created a visual system with custom icons to communicate their service offerings
Designed with mobile experience in mind, ensuring their cinematic work translates across all devices
Website Results & Business Impact
The new website has transformed how Brace Productions presents their work to potential clients:
Elevated their professional image to align with the premium brands they target
Created an intuitive exploration experience for viewers interested in their film portfolio
Established a sustainable system for showcasing new projects as they complete them
Positioned them as a sophisticated production partner for lifestyle and travel brands
"Emma’s experience, and patience, really came into play through how she challenged me, at every stage of the process, to uncover and explore what I am offering my clients and more importantly how to translate this, through the right words and design, into an engaging platform for prospects to discover."
- Kara Lockett, Brace Productions
After project completion, clients receive training for self-updates, so live website content may differ from my original design.
